Building a dropshipping business with free organic traffic has been a game-changer for me. In this blog post, I want to share the three main strategies I've used to achieve success and the software that has made it all possible. These strategies have allowed me to generate income without relying on paid ads, and I believe they can work for others as well.
1. The "Throw it all at the Wall and See What Sticks" Approach
The first strategy I employed was a simple yet effective one. I listed products from popular retail websites on various online marketplaces such as Facebook Marketplace, Poshmark, Mercari, OfferUp, Kidizen, Bonanza, Grailed, and Curtsy. The beauty of this approach is that it costs nothing to list items on these platforms, making it a low-risk endeavor. By putting in the effort and time, I was able to make decent money.
To succeed with this strategy, I focused on volume and conducted good product research. I looked for products that were already selling well on the platforms and listed similar items. It may sound straightforward, but it proved to be effective.
2. Dropshipping Print-on-Demand Designs on Etsy
The second strategy I embraced was dropshipping print-on-demand designs on Etsy. I either created my own designs or drew inspiration from existing successful designs on the platform. YouTube tutorials provided me with the necessary graphic design skills, and I also used free software like Canva (combined with Photoshop). Alternatively, I hired a graphic designer from onlinejobs.ph at an affordable rate of $2.50 per hour.
To streamline the process, I integrated my Etsy store with a company called Printful. They handled the printing of the designs on various products like t-shirts and mugs and shipped them directly to customers. Printful even took care of inputting the tracking number into the Etsy order, all automatically. Although Printful charged a small fee, it was only deducted after I made a sale and secured my profit. The cost of listing on Etsy was a mere 20 cents per item, making it an affordable option. Just a couple of sales covered the listing cost, ensuring a profitable venture.
3. Dropshipping on Amazon
Dropshipping on Amazon presented a different approach compared to other platforms. On Amazon, products are showcased through individual listings rather than multiple listings for the same product. This means that competition for sales is focused on specific listings, not search results as a whole.
Finding profitable products to dropship on Amazon can be a bit more challenging, but software like Source Mogul made it easier for me. Source Mogul compares hundreds of retail websites and their products to Amazon's vast catalog. It highlights the price differences across websites, enabling me to identify profitable products effortlessly. You can try Source Mogul for free here.
Once I found profitable products, I listed them on Amazon. The free repricer in Seller Central helped match the buy box price, while the free Amazon FBA calculator helped me determine my break-even price. Setting the minimum price in the repricer ensured that I never sold a product at a loss while trying to win the buy box.
To stay on top of stock levels and price changes from my suppliers, I relied on SkuGrid. This software automatically checked prices and stock changes, preventing me from selling out-of-stock items or products with significantly increased prices. SkuGrid seamlessly integrated into my Amazon Seller Central, providing real-time updates on stock and price.
These three strategies have been instrumental in my journey to building successful dropshipping businesses with free organic traffic. By leveraging online marketplaces, dropshipping print-on-demand designs on Etsy, and utilizing the unique dynamics of Amazon, I was able to generate income without relying on paid ads.
Each strategy has its own set of software tools that streamlined the process and made it more efficient. From Source Mogul for product research to SkuGrid for inventory management, these tools played a vital role in my success.
If you'd like to watch the complete video explanation of this, check it out below.